He has been a part of Endeavor as an Entrepreneur since December 2009. His previous roles include serving as a Managing Partner at Newtopia VC from May 2022 to October 2023, and as a co-founder of Torrenegra Accelerate! from April 2019 to December 2021. In addition, Diego has been a startup mentor on his own site, DiegoNoriega.co, from December 2007 to December 2021, and has participated in the founding of several other companies, including Terapia Neurocognitiva and PueblosOriginales.com. He also played a significant role in eBay Classifieds as a General Manager in Latam from May 2011 to April 2013, and as a founder and CEO in SegundoHogar.com from July 2010 to April 2013.